Paul Smith

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Nicce: Is pretty nice

Nicce: Is pretty nice

27.11.14  /  Words: Matthew Staples

Created outta East London in 2013, Nicce has rapidly established itself as the go-to brand for streetwear consumers seeking simple, no-fuss designs.

Mitchel Galvin-Farnol's product is an amalgamation of his love for fashion and electronic music – with Nicce being the label of choice for contemporary electro artists Jessie Ware and Chvrches. Expect to see lots of these bits adorning the Dalmation Coast next summer.

Sticking to the brand's ethos of tasteful, simple designs, AW14 introduces winter parkas and knitted beanies to their collection, whilst tees and sweatshirts remain core pieces.

AW14 collection is available from Nicce's flagship store, located in East London's Box Park. Get em' while they're hot...

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